The goal of the project was to connect attendees and digitally augment their networking via an interactive installation along with a mobile website. Attendees were asked provocative questions, and their answers were anonymously projected onto a large screen.
Real-time relationship scores indicated how similar attendees were to other individuals at the party, based on their answers, and players could pull up their Twitter and LinkedIn profiles right there from the app and connect.
Days after the event, players were still answering questions through the mobile site and using it to connect with other party VIPs.
Read about this app on the Sencha Blog:
Built with Sencha Touch.
Sencha Touch is the leading HTML5 mobile framework. It allows you to develop mobile web apps that look and feel native on Apple iPhone, Google Android, and BlackBerry touch devices.